The study addressed the challenges faced by emerging musicians in recording and marketing their music. The study examined possible ways of solving the challenges faced and suggested advice on upcoming musicians would succeed in the music industry. The researcher used a qualitative study as a research methodology for collecting information and used tools including interviews, documentary analysis and observation. Findings show that many musicians face many challenges especially in the process of recording their music and many of them have resorted to setting up home studios where they do the basic part of recording to limit on production expenses. Findings are discussed in terms of ways how upcoming musicians can succeed in their music career through collaboration and partnerships with other musicians and by leveraging the power of internet/social media in marketing and promoting their music.

The purposes of this study was to examine the perceptions of parents on their children pursuing a music course at Makerere University. Additionally, Conversely, this study focused on mainly parents. This inquiry was conducted using a qualitative approach with a narrative implication. The research analyzed the participant’s stories, commonalities of participant’s stories which linked to the themes. This inquiry includes information on parent perceptions on music being pursued by their children for success. The participants consisted of two parents,one students. The results were categorized by two main sections that is, the factors influencing parental support, parental beliefs and attitudes regarding music education that emerged during the interviews. Each of the findings justified the importance of parenting. The results may inform the practice in several ways. Campus administrators could use the results to help organize parent programs in the betterment and support to their children. Administrators could use the communication strategies from the research to increase parental support, which could increase involvement. Furthermore, campus leaders may find this research informative because of the logical results in the study. Campus administrators can also use the findings in this research to inform parental involvement improvement efforts at the campus level.

The major objective of this study was to examine the opportunities and challenges of playwriting in Uganda. In order to achieve the above objective I used a qualitative case study coupled with three research methods, that is, interviews, observation and document analysis. The findings of this study indicated that there are many opportunities for playwriting in Uganda, for instance, improved local and foreign funding, and the availability of market for plays in local languages. However, the study also indicated challenges such as the lack of a playwrights’ guild, and stiff competition with film. It is hoped that the findings of this study shall be used by policy making organs such as the Ministry of Gender, Labor and Social Development to make better policies that affect playwrights in Uganda.

The Sapiiny community in Uganda perform a circumcision ritual known as Wonset to initiate adolescent males into adulthood. The ritual has music and dance as its constituent elements. The researcher takes interest in the music and dance because they are an inseparable part of this ritualistic circumcision yet scholars who have written about this ritual do not discuss the music and dances performed there. More so, the actual use of music and dance in Wonset has not been critically examined in most of the existing studies. In this qualitative study, the researcher used tools such as participant observation, interviews, and photography. Personal experience of the researcher as a native born and raised in Sebei region also played a very important role in this study about wonset and its constituent music and dance performance. This study established that Wonset is something more than a mere surgery of the male sexual reproductive organ. It is a rite of passage for boys among the Sapiiny community. It initiates Sapiiny boys into manhood/adulthood while at the same time, re-uniting them with their ancestors. Music and dance plays a very significant role beyond entertainment to being constituent element of this ritual. They develop behavior, attitude, skills and values in the candidate-participants which make them responsible leaders of both their future families and Sebei at large. It is also a festivity celebrated in a series of stages in which people come together to showcase their talents in singing and dancing, celebrate their harvest, find and identify with their relatives, make friendship and affirm their identity as Sapiiny. The study concludes that, through music and dance, the Sapiiny affirm their culture and perform a documenting role through them.

This study addressed the role of cover songs in promoting selected upcoming musicians in Uganda. I conducted this study to find out how cover songs promote upcoming musicians. I set out to examine why, when, and how cover songs promote upcoming musicians. In addition, the study examined the benefits of singing cover songs. The upcoming musicians in Kampala have increasingly engaged in singing and recording cover songs because these songs expose them to the world and their target audience. In conjunction with the selected upcoming musicians, this study was conducted in different parts of Kampala. Based on the information acquired from my research, I carried out a qualitative study, with fieldwork in Kampala, (Makindye, Kawempe, and Rubaga divisions) that involved tools such as interviews, autoethnography, and observation. I gathered this data by conducting interviews with musicians who have sung or produced cover songs in the past five years. Additionally, with the help of the internet, and through attending band rehearsals and performances that involved singing and recording cover songs, I gathered various information concerning the current study, document analysis, and literature review for my dissertation. The research established that most upcoming musicians in Kampala benefit a lot from singing cover songs. They use cover songs as a shortcut. It is easier to promote themselves as musicians by singing cover songs. Upcoming musicians who have sung cover songs have tremendously increased their social media following, fans, audience, and the rate at which they get booked for paid performances. Some have become well-known and branded musicians, and are now performing on stage, recording songs, and shooting videos of their songs. My findings showed that the promotion and benefits are attained through sharing the cover songs on social media platforms hence gaining more audience and improving their skills. In conclusion, I discovered that singing and recording cover songs have greatly promoted upcoming musicians in Kampala. These cover songs have had a great impact on the music industry in Uganda.

The study assesses the contribution of deejays to the entertainment industry in Kampala, Uganda, with reference to deejays Babaz and Bamos. The specific objectives of the study were: 1) understanding the nature of deejaying business in Kampala; 2) tracing the historical background of deejaying business in Kampala and 3) examining the contribution of deejays to the entertainment industry in Kampala. The study employed the qualitative research methodology involving conducting interviews with two deejays: Babaz and Bamos. A smartphone was used to record the conversation (dialogue) during the interviews using an application called „Sound Recorder‟ and notes were written down on a notebook. Deejays get their work through gigs got from their friends, bar owners, managers and so on. They work at events, Television and Radio Stations, among others. Although deejays are going through a number of challenges, including being undermined, being paid less money, harshness from clients (employers), problem in booking a place for a gig and competition, they play a crucial role towards the entertainment industry in Kampala. They introduce new music to the audience or people, promote artists‟ music through playing it on Television and Radio Stations, bars and parties among other places they work from. Deejays as well promote branding of either the artists or even the radio and TV stations where they work from.

This study was about ebyeevugo (music recitatives) among the Banyankole of South-Western Uganda and the roles women and men play during their performances. In this study, I examined the background, nature of the people, performance styles and the roles men and women play when ebyeevugo are performed. I also examined the nature of continuity and change that has occurred in these performances. The findings in this study indicate that indeed ebyeevugo act as a platform for the Banyankole to portray the roles of men and women in their society. When these recitatives are performed, the roles of women and men are showcased. These roles are portrayed through song texts and costumes, among other items. My research has also shown that a number of things have changed in the context of what ebyeevugo are composed of and the perception of people about them. These changes are as a result of education, religion, and modernity as a whole. For example, in the twenty-first century, it is no longer only the men that are allowed to perform ebyeevugo as it was the case among traditional Banyankole, but also the women can do so in the contemporary society.

In this study, I examine the challenges faced by Audio Producers in the music industry and the solutions articulated to their problems, I investigate the different technologies used in music production and the process of music production. Basing on the qualitative research, I was able to find out some of the challenges audio music producers face. The research has revealed possible solutions to their problems and technologies used. The study was based on five selected producers Nessim Pan Production, Brian Beats, Horace Produce, Produce Opa Code and Dan Magic.

The study addressed the impact of Kadongo Kamu music as used in television commercials in persuading customers to buy products, using “Bosco katala wa city” as my case study. Many genres of music have been used to create television commercials such as Kadongo Kamu, pop, hip-hop and many others but Kadongo Kamu has been less used yet it can also reach the set objectives and goals of those advertising companies. See “Bosco katala wa city” MTN momo advert that used Kadongo Kamu to sell the MTN first consumer goods such as airtime, lines, data, voice bundles. The fact that this music trended a lot not only in Uganda but also in outside countries, it is enough to show that our music that means Kadongo Kamu music has the ability to persuade customers because of its nature. In this study, I analyzed the impact of Kadongo Kamu music in persuading customers to buy products, how the lyrical content in Kadongo Kamu also help in persuading customers, how Kadongo Kamu is differs from other genres and the influence to other genres. The researcher used a qualitative study as a research methodology for collecting information and used tools like interviews, documentary. Findings show that Kadongo Kamu is one of the best music that can persuade customers to buy products because of its character, rich lyrical content, gamma, catchy melodies which are interesting, the Bakisimba beats and the drama in it.

The purpose of this study was to find out methods of lighting used by cinematographers in Kampala . Basing on the following objectives ; To find out the impact of cinematic lighting methods to the output of film, To find out the relationship of profession and experience of lighting designers and cinematographers in Kampala. Local Films produced in Uganda have failed to be broadcasted on local television channels because most of them are of poor quality and not of standard even if the broadcasting policy of 2013 gives local content 70% of broadcast, films have continuously failed this is so because of poor lighting methods used by cinematographers in Uganda . The study was descriptive in nature and it involved qualitative methods of data collection which were administered through interviews to guide the collection of data. The total sample comprised of five groups which were Directors of Photography, Directors, Light designers, Light technicians and final film consumers. Purposive sampling was used where the researcher went to production houses and film sets to select Directors of photography and light designers in Kampala . Primary data was obtained from library materials, textbooks, internet, and published journals . Data analysis was carried out through concentration on content and narrative analysis analysis of data that was obtained from the field. Findings reveled that cinematographer's in Kampala use ambience method of lighting film and are not much aware of basic film lighting methods like three point lighting method. It was concluded that cinematographers ,light designers and light technicians in Kampala should enroll for a certificate, diploma or a degree in specific areas on film production to be professionals if Ugandan films are to be broadcasted and compete on the global film market.